Tricks of the Trade(mark)

Recent Episodes

What is the Trademark Public Advisory Committee (TPAC)?

Posted September 21, 2022 • 00:04:53

Many do not realize the importance of the Trademark Public Advisory Committee (TPAC) at the USPTO. This committee has a critical role and lens into...

Great Trademarks Are Everywhere, You Just Have to Look

Posted September 14, 2022 • 00:04:59

It can seem challenging to create unique and bold brands, yet there are great examples all around us. In this episode, Erik shares some of recent examples...

Pickleball: A Boom in Trademark Filings

Posted September 7, 2022 • 00:03:04

The game of pickleball has become the fastest growing sport in the US and trademark filings at the USPTO are a proof of that. Businesses recognize that...

3 Different Ways to Overcome a Likelihood of Confusion Trademark Refusal from the USPTO

Posted August 31, 2022 • 00:05:31

Arguments, consents, and cancellations are the potential ways to overcome a likelihood of confusion for a trademark application. Learn more about these...

A Guide to Our Website at ErikPelton.com

Posted August 24, 2022 • 00:04:44

Our website is packed with information, resources, videos, and much more exploring the world of trademark protection and registration. In this episode,...