Tricks of the Trade(mark)

Join Erik Pelton on the Tricks of the Trade(mark) podcast to learn all about trademarks. Get expert insights and stay ahead in the industry.

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Recent Episodes

25 Top Tips from 25 Years

Posted December 18, 202400:11:24

Our top 25 (not just trademark) tips distilled from 25 years of building bold brands—including our own.

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Trademarks for Beginners

Posted December 11, 202400:02:42

New to the trademark registration process? Erik shares top tips to help you go from beginner to expert in this episode.

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25 Office Action Response Tips

Posted December 4, 202400:05:11

Knowing how to compile an effective response is key when faced with an Office Action. Erik shares 25 top tips in this episode.

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What is the Supplemental Register?

Posted November 27, 202400:02:09

How does the Supplemental Register differ from the Principal Register? Erik explains the key elements in this episode.

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25 Trademark Renewal Tips

Posted November 22, 202400:05:48

Erik shares important things to know when it comes to renewing a trademark registration in this episode.

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